A partnership built on purpose, participation, and
the power of young ideas
Mumbai, 13 August 2025 :
Rustomjee Group partnered with Don Bosco International School’s Model United
Nations (DBIS-MUN) 2025 as a key supporter in a collaboration that brings
together education, imagination, and urban development. Taking place in Mumbai,
this association was anchored in the theme “Future Cities of India” and aimed
to create an active platform for school students. This initiative reflected
Rustomjee’s ongoing commitment to its core philosophy of ‘Building Better
Futures’ by engaging meaningfully with young minds and enabling real dialogue
around sustainability, inclusion, and thoughtful design in city-making.
Through this partnership, Rustomjee hoped to amplify
youth voices, empower civic imagination, and co-create a vision for cities that
are not only built better, but lived better. As part of this initiative,
Rustomjee introduced the Rustomjee Youth Fellowship, a first-of-its-kind
platform designed to invite MUN delegates to reflect on what kind of cities
they wish to live in.
DBIS-MUN 2025 took place at Don Bosco International
School with participation from over 240 student delegates from across schools.
The event opened with a keynote address and participation from Mr. Percy
Chowdhry, Executive Director of Rustomjee Group culminated in the felicitation
of the top three Youth Fellowship winners, whose work was presented at the
closing ceremony and will feature across Rustomjee’s digital platforms.
Beyond the Fellowship, Rustomjee’s on-ground
engagement at the MUN included a thoughtfully curated installation called The
Future Wall. Each student received a symbolic brick, on which they
wrote one idea, one wish, or one change they hope to see in the cities of
tomorrow. These bricks came together to form a collective installation — not
just a wall of ideas, but a shared vision crafted by the very generation that
will shape what comes next.
Additionally, Rustomjee unveiled its Cities of
Tomorrow booklet at the event. It captures both the changing vocabulary of
urban development across the world and how Rustomjee is bringing some of those
principles to life across its ongoing and upcoming projects.
Mr. Percy Chowdhry, Executive Director of Rustomjee
Group, reflected on the significance of the initiative, stating, “At Rustomjee, we believe the true blueprint of a
city is shaped not just by its buildings, but by the dreams and voices of the
people who live in it. Our partnership with DBIS-MUN is about giving the next
generation a platform to be heard. We’re investing in their imagination, their
ideas, and the belief that meaningful change often begins with a single
question from a young mind.”
This collaboration between Rustomjee and DBIS-MUN is
not a one-off campaign, it is a reflection of what meaningful brand engagement
can look like when it places purpose before promotion.
